The benefits of Pinterest video pinning go far beyond just added visibility on Pinterest. Since Pinterest is a visual discovery platform, it’s a great place to reach new audiences and inspire others. It brings some key benefits for businesses. If you’re already sharing or consuming video content on platforms like Instagram, Facebook, TikTok, and YouTube, then Pinterest is an amazing platform for video too. If there are brands looking to increase their exposure then Pinterest video pins are the best way to do so. When Pinners see a video Pin in their Home Feed or on a board, they’re more likely to stop and watch the video than look at images. Pinterest video pins have a high conversion rate because Pinners are so engaged with them. This makes them ideal for creating mini-trailers. Pinterest video Pins automatically play when they’re halfway on the screen. They’re a great way to tell your brand story and show off your products or services. Pinterest videos engage more people than any other type of post. In this article, we will be discussing everything you need to know about Pinterest videos.

In addition, it became a place where marketers can use the power of video content marketing to reach their audience more effectively.

This was a huge step for the company because it made videos available for companies who want to promote their products and services. In August 2017, Pinterest introduced promoted video pins to its platform. To move with the times, Pinterest keeps adding new features for videos and distributing them on its platform. Nowadays, video is one of the best ways to discover more inspiring ideas. Pinterest has always been a good place for pinning videos from the web, even before the time when they were popular. While functioning as an image-driven site has worked for the platform for years now, Pinterest has introduced video as video is becoming more and more of the main medium of online content these days.

The social media site has become synonymous with scrolling through stunning yet static visuals that inspire ideas and help users plan their days. With nearly 300 million active users each day Pinterest is one of the largest online hubs for visual content.

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